Enjoy a commercial video about social media awareness.

Media and Information Literature is a subject that challenges your ability and creativity. It is also a way to explore your imagination to create a more meaningful thing. In this subject you need to exert a lot of efforts for you to have the chance to develop new skills and create pieces that are very different from other. Thus, It gives you understanding of the production process and the ability to critique your own work. Just embrace the difficultly and create a more interesting work but definitely it’s enjoyable.

Media literacy is the ability to identify different types of media and understand the messages they’re sending. Kids take in a huge amount of information from a wide array of sources, far beyond the traditional media (TV, radio, newspapers, and magazines) of most parents’ youth. There are text messages, memes, viral videos, social media, video games, advertising, and more. But all media shares one thing: Someone created it. And it was created for a reason. Understanding that reason is the basis of media literacy.

Students preparing for their Gallery Walk presentation for the subject MIL.

Two types of Audio media

1. Radio broadcasting live is radio broadcast without delay. Before the days of television, audiences listened to live dramas, comedies, quiz shows, and concerts on the radio much the same way that they now do on TV. Most talk radio is live radio where people can speak (anonymously) about their opinions/lives.

2. Recording played live
The term studio recording means any recording made in a studio, as opposed to a live recording, which is usually made in a concert venue or a theatre, with an audience attending the performance.

Visual as text is used as a combination of visual features to get a messages from the audience. Visuals and texts usually comes together to create more messages to the audience and for them to understand it deeper. In using visuals and texts there is a criteria to be followed, first the demographics, to know the clear intention of the piece, legibility, to use eye-catchy layouts , and copy length, the shorter the text, the better, so that people would easily recognize your advertisements or campaigns.

Some of the parents had an argument regarding to the bad outcome or effect of being addicted in the usage of media or online media. On the contrary, media offers a lot of opportunities that can help students to their study.

Students are now able to explore the world not only through books but also through videos, music of any technological medium that will catch their attention and will help them to become more productive in any given tasks. Usage of media also sharpens the analytical skills of the students by analyzing every information they found in the internet.

Truly, by using media, students are now able to learn and to become more productive in school

Come and explore Audio Media!

Audio is a sound or the creation of sounds that is usually used for live and recorded broadcasting.
There are two types of audio format; The analog and digital format. Way back in 1877, Thomas Edison invented phonograph the first machine used that records audio and reproduce analog sound. Analog is the oldest type of recording paraphernalia that replicates the sound into plastic discs or vinyl records.

While digital type of audio format is more efficient and less time consuming. It can be saved through a hard disk or computer and it is easier to playback the videos by just a click of mouse.

Audio media really help users though it is not so expensive but it is easier to use since it only needs an audio player only.

Motion media is defined as visual media that gives the appearance of a movement. It can be a collection of videos, images. Audio, text and interactive content are combined to create multimedia. In short motion media are moving pictures.

People as media means turning your customers into brand advocates by starting conversations and bringing like-minded people together and helping them understand the brand essence instead of selling it.

Who are the People as Media?
-Opinion Leaders are the source of viable interpretation of messages for lower-end media users. They are highly exposed to and actively using media.
-Citizen Journalism
Social Journalism
Crowd Sourcing

People in Media
– are media practitioners that provide information coming from their expert knowlede or first-hand experience of events.

-Citizen Journalism are people who are without professional training that can use tools of modern technology to create media on their own or in collaboration with others.

-Social Journalism are journalists that are using social media to make their content available to more people.

-Crowdsourcing is the practice of obtaining needed services, ideas or content by soliciting contributions from large groupsof people especially from the online community

Who are the People in Media?
-Print Journalists
-Photo Journalists
-Broadcast Journalists
-Multimedia Journalists

People in Media and People as Media
People in media are media practitioners who provide informations coming from their expert knowledge or first-hand experience of events.

People as media are well-oriented to media sources and messages and are able to provide informations as accurate and reliable as possible.